Digital Strategy

Digital Marketing Goals

Goal setting is the founding stone of any marketing or business strategy. Necessity of goals is amplified even further in Digital marketing & Social media. We define, document & deliver on digital marketing goals to achieve tangible goals in an intangible arena.

Social Media Audit

Analytics, feedback & refinement of social media strategy are critical to its success. Emphasizing on organization’s long-term vision through social media strategy is paramount to understand future course of action. Periodic audit paves the way to future.

Target Audience

Digital marketing budget often gets wasted due to non-definition of audience. A grasp of key parameters such as age bracket, income level, location, purchase pattern amongst others defines the network to be focused upon.

Digital Content Strategy

Content sells even without good campaign. A clear content strategy tailored to core audience remains beneficial to resources and budget. Content strategy forms synergy between tone of content & brand identity.

Key Performance Indicators

Measurement of tangible & intangible indicators leads to optimization of future course of action. Tracking and analyzing digital efforts on a regular basis ensures success of digital strategy and tactics in the long run.

ROI, ROA & ROE

Measuring an intangible parameter of effectiveness of digital marketing remains a complex task. Accounting for marketing goals, KPIs, and your expense we are able to measure your Digital and Social Media ROI, ROE & ROA.

76% Of Google And Facebook Budgets Are

Our Marketing Experts and Strategist Can Help You Fix That.

AdWords & Facebook Ads

76% of ad budgets produce ZERO results

AdWords and Facebook audits are the first step of a successful campaign. Most Ad campaigns yield disappointing results in its infancy. Audit your campaigns and identify it’s strength and weaknesses for of your campaign withunder our belts, we’ve learned what it takes for you to become an industry leader. Get your free 32-point audit to identify exactly what is and is not working in your campaigns today.

Site Experience Testing

Periodic Design Testing increases Annual Revenue by 50%

An experience of handling over 100 million visitors gives us tools to ram home customer conversion. We focus on experiences of your audience to increase the probability of action at every step. On an average, we increase conversion rates of our clients by over 50% in the initial spurt.

Analytics Reporting

97% of companies have bad web analytics data

Measure actual revenue contribution of the user towards your business. Complete tracking of the user actions on your site with Google / Adobe analytics, CRM integrations, tag management, heat mapping, and call tracking.